BRANDING • UX / UI • DEVELOPMENT • PARTY
Bad City was a fun concept that Bad Spring created leading up to New Orleans Entrepreneur Week 2017. With so many young professionals traveling to the city to visit the conference we wanted to give them a fun platform to interact with New Orleans as their local peers would. To do this, we created an interactive scavenger hunt all over the city. People would make a profile to keep track of their points. Once they had completed a challenge they would be encouraged to submit a picture of proof. They would then be awarded points which allowed them to rank + add challenges.
Not only was the hunt a blast, the culmination of it all was the Bad City House Party which we threw the Thursday of New Orleans Entrepreneur Week. It was a hit. We hope to recreate it next year. Be on the look out!